Businesses are businesses, by definition, because they offer a product or service to the market

However, what happens over time can make or break the product and the business altogether

Many businesses struggle with the concept of product management

And rely on sales-driven specials and pushes from internal stakeholders to be the source of the next set of product ideas

But the secret sauce to a product making it long term is…

Having a product management framework that provides an avenue for customer feedback, to drive product enhancements and new idea generation

Empowering teams to own the product outcome instead of just being there to implement a project

So if your business is struggling in any way, you may want to seriously consider taking a look at your product management dynamics

Use the remaining five weeks of 2020 to audit your product management practices

You will find a treasure trove of insights that can save your business in 2021

I’d love to learn from you, why do you think businesses have been struggling with managing their products and services more effectively?

Comment below and let’s chat!